HOLDING A SUCCESSFUL OPEN HOUSE

There are four steps to follow for a successful Open House. The first three are planning, promotion and presentation. Once you've done all that, the only step remaining is to cross your fingers and hope for good weather!  

As with most things in real estate, planning is critical to your success. Check your calendar and pick a date that won't conflict with other events that could divert your potential visitors. You won't get many home browsers on Super Bowl Sunday or Mother's Day! We will always advice ideas on how to showcase your home to its best advantage. Remember, when it comes to showing appeal less is more. You want to create an atmosphere of spaciousness. Get rid of the clutter to maximize your space. Have a garage sale, empty the closets and take the time to give those things away to charity. Besides making your home look great for showing, it'll give you less to do on moving day.


Holding a Successful Open House

Remember that a home that looks well kept will create favourable impression. Make sure you cut the grass or shovel the sidewalk as the season requires. Plan on doing a little spot painting to perk up problem areas, oil squeaking hinges, tighten loose screws, and all the other little things that show a home is cared for.


Then it's time to start promoting. Michael Switzer and his team are the experts here, and can advise you what marketing techniques will be used to promote your event. Whether it’s direct mail, advertising in Home Guides or the newspaper, or website promotion, we will effectively promote your event. However, you can add to the process by partnering in the promotion too. It is always wise to let your friends and neighbors you come across know about the open house.  Anyway that you can spread the word will add to the process.


For your Open House day, we will also counsel you on how to present your home to its best advantage. Leaving on all the lights, having a fire burning in the fireplace, soft background music playing, and coffee brewing all add to the ambience and make a welcoming impression. But as Michael will tell you, the best thing that you can do to make your open house a success is to get out and stay out! All joking aside, you'll get better results when your visitors feel free to poke about, linger, and ask very direct questions. If you're present, they'll feel more constrained, and we may not even get an opportunity to identify any concerns they may have, and attempt to offer them options and solutions. So pack up the dog and the kids, and enjoy your day away trust the Michael Switzer Group to do the job right. After all, they're the experts!


Michael Switzer. Your Real Estate Broker For Life.

 

 

 


 


Office: 416.229.6090     Direct: 416.885.2518     Fax: 905.764.1865     michael@switzerhomes.com

 

Michael Switzer is a proud supporter of the Children's Miracle Network.  www.sickkids.ca




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